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AI and Cloud Power Next-Gen Solutions in the Travel Industry

Sabre Corporation, a software and technology company, has been collecting data from its vast network of travel partners - airlines, hoteliers, agencies and cruise liner companies - for years. Using this wealth of information, Sabre is now harnessing AI and cloud technologies to offer advanced travel intelligence and develop innovative services for its partners.

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To enable these intelligent services, Sabre started migrating its on-premises data centers to Google Cloud and achieved full cloud migration this year. The company now operates a vast cloud infrastructure, running tens of thousands of virtual servers and containers, with more than 50 petabytes of data stored. Nearly all of its daily business processes are managed in Google Cloud, with more than 99% of its total CPU capacity on the cloud, said Joe DiFonzo, CIO at Sabre Corporation.

Moving to Google Cloud also gave Sabre access to Google's AI technologies such as Vertex AI, BigQuery and other solutions. Research by Skift showed that generative AI poses a $28 billion-plus opportunity for the travel industry.

"We don't see AI as a single product. Instead, what we see is it being sprinkled into all of the different products that we provide to our customers to solve specific problems that are complex and aren't easily addressed by traditional software solutions," DiFonzo said.

In this video interview with Information Security Media Group, DiFonzo also discussed:

• Cloud migration and capabilities of AI in the cloud;
• Using intelligent technologies such as AI for innovative services;
• Personalization of traveler experiences using AI.

DiFonzo leads Sabre's global engineering and operations functions for IT infrastructure, commercial services, corporate applications, cybersecurity and personal technology. He leads the transformation of Sabre technology, processes and tools to support increased reliability, agility, performance and cost-effectiveness for clients around the globe.